Sponsorship
Be the brand the fans remember.
Seven match days. One signature VIP night. Three weeks of brand presence approximately 10 minutes from the stadium. Tiered sponsorship packages that put your brand at the center of Houston's biggest fan moment of the decade.
Three tiers
Pick the level that matches the ambition.
All tiers include category exclusivity options, social and email inclusion, and on-site activation rights.
Exclusive
Presenting Partner
- Title-line co-branding across the full tournament program
- Naming rights on transportation fleet
- Headline activation footprint at the VIP Fan Fest Night
- Custom corporate event slot included
- First-call category exclusivity
5 slots
Match-Day Sponsor
- Title sponsor of one match-day shuttle plus a VIP Fan Fest table block
- Branded staging tent, signage, bus wraps
- 100 VIP wristbands across your day
- Sampling at the staging tent + on-stage thank-you at VIP Fan Fest
- Inclusion in our paid social and press push
10 slots
Activation Partner
- Branded footprint at the VIP Fan Fest Night and across all match days
- Sampling, demo, or experiential booth allocation
- Inclusion in event signage and digital screens
- 20 hospitality wristbands per event
- Quarterly recap report
The audience
Seven matches. A 72,000-seat stadium. Houston's biggest sports moment in decades.
Houston Stadium hosts seven 2026 World Cup matches across a 21-day window — over half a million in-stadium attendees across the Houston fixtures alone, inside the most-watched sporting event on the planet. Houston is the fourth-largest US city, one of the most internationally diverse markets in the country, and the entry point for fans, families, and brands arriving from around the world.
Sponsor inquiry
Let's build the deck.
Tell us a little about your brand and the moment you're trying to own. We'll send a custom sponsorship deck with audience data, asset list, and pricing within two business days.